Buy Here Pay Here with NIADA
“Competition makes everybody better. It forces everyone to step up their game and ultimately the consumer benefits.” -Herb Anderson. Join us for a conversation with NIADA’s President of the Board Scott Allen as we discuss the current and projected state of the Buy-Here-Pay-Here automotive space. Scott is sought after for his expertise and insight into the Independent Automobile industry as well as his small business acumen.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/ https://www.facebook.com/groups/1056971047680050
https://www.facebook.com/BHPHInfo
Twitter: @_niada
YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g
⏰ Highlights:
00:00 Introduction
6:50 Automotive News
10:00 Jury Duty
27:30 Scott Allen
35:00 NIADA Certified
44:00 Community Involvement
52:30 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here:
https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
Thank you for tuning in, and as usual, we will TALK later!
20
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The State of the Automotive Industry with NIADA
The State of Automotive with NIADA “Automotive customers are being pushed down the credit funnel. If they could qualify on the retail side with a 650-680, now that paper is being turned away, so they have to go with the Independent or the buy-here-pay-here sector.” -Herb Anderson Collectively, the NIADA moderators — Ben Goodman, Bill Elizondo, and Ed Curry — bring more than 100 years of experience to the table, working on almost every level of the car business.
Join us for an engaging conversation about the great year buy-here-pay-here is anticipating.
Vendor Partners
👓Foureyes.io https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL. https://rb.gy/z9ujzp
🎥Covideo. https://rb.gy/uflllw
📞Calldrip. https://rb.gy/h0fwta
📱RunMyLease. https://rb.gy/av9bvf
📞 Connect: LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/
https://www.facebook.com/groups/1056971047680050
https://www.facebook.com/BHPHInfo
Twitter: @_niada
YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g
⏰ Highlights:
00:00 Introduction
13:30 Shifting Your Marketing Strategy
29:30 Delinquency on the Rise
34:30 Comfort Levels
1:13:30 Next Five Years
Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
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Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message
Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
4
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Different Automotive Industry Environments: Bi-Lingual Dealer Talk
Welcome to our first EVER bi-lingual DealerTalk episode. English starts at 7:00 minutes. If you want to follow along join us on YouTube.
Boris Lopez is an internationally experienced automotive professional with over 20 years of experience. His impressive resume illustrates his skills in negotiation, business planning, management, and marketing strategies. Boris is a graduate of the NADA Academy and the Harvard University Continuing Education Program. He was featured in the 2020 Automotive News 40 under 40.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞Connect:
Instagram: @borislopezd
Facebook: https://www.facebook.com/profile.php?id=707827133
LinkedIn: https://www.linkedin.com/in/boris-lopez-ab4a2a60
⏰Highlights:
00:00 Introduction
07:00 English Starts Here
27:50 Dealers Patting Themselves on the Back
34:30 Acquiring Inventory
46:30 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
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Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message
Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
5
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Automotive Marketing with NIADA
“Having this network and support is amazing and what is the biggest win for NIADA.” -Mikael K Charity discusses automotive marketing with Dream Team Media Company's founder and Operations Director, Kendra Brown, and National Independent Automobile Dealers Association - NIADA Marketing Directors, Troy Scheer, and Mikael Kourinian.
Vendor Partners
👓Foureyes.io https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL. https://rb.gy/z9ujzp
🎥Covideo. https://rb.gy/uflllw
📞Calldrip. https://rb.gy/h0fwta
📱RunMyLease. https://rb.gy/av9bvf
📞 Connect: https://www.linkedin.com/company/dream-team-media-company https://www.facebook.com/dream.team.media.co https://www.instagram.com/dream.team.media.co/
⏰ Highlights:
00:00 Introduction
05:00 Secret Shop
15:00 Meet the Guests
26:00 Marketing Directors
35:00 What NIADA Brings
45:00 Next Five Years
Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
Thank you for tuning in, and as usual, we will TALK later!
1
view
NIADA: Certified Pre-Owned with Jeremy Beck
You can go back over all the different economic down turns and challenges that we've had, yet the auto industry always finds a way to survive come out smelling like roses right because of the innovators the entrepreneurs. -Jeremy Beck
Beck is an automotive executive with 25 years of industry experience. His resume includes roles with rural, small town dealerships with BHPH operations to working with some of the largest automotive dealer groups in the country. Beck also spent 10 years working for F&I providers in streamlining their dealer support, training and development, process and procedures and go-to-market strategy. Most recently, he was the Vice President of Sales and Field Operations for one of the largest F&I product providers servicing the independent dealer community.
Since joining NIADA, he’s worked to develop and implement strategy for Dealer Education, 20 Groups, Research and Industry Insights and Events.
Independent dealers are the backbone of our industry, says Beck. They drive volume, growth, innovation, and adapt to ever-changing landscapes better than any other part of our industry. I’m excited to join the executive team at NIADA and help provide our members an association that is dedicated to their future. NIADA’s mission of Meet, Learn, Profit, and Grow are aspects of which I have dedicated my entire career.
News:
Kate Winslet CAN hold her breath for 7 minutes:
https://www.snopes.com/fact-check/kate-winslet-breath-underwater/
Vehicle Gross:
https://www.dalepollak.com/2023/01/an-ongoing-gross-deception-thats-growing-moving-cars-between-stores/
Used Car Price Index:
https://www.autoremarketing.com/wholesale/historic-drop-manheim-used-car-price-index-ends-3-years-volatility
https://www.autofinancenews.net/allposts/risk-management/manheim-price-index-posts-largest-yoy-decline-in-history/
Australian quarantine:
https://www.drive.com.au/news/three-of-australias-top-five-car-brands-hit-by-new-quarantine-delays/
Toyota Emissions Goals:
https://lasvegassun.com/news/2023/jan/12/toyota-pushes-zero-emission-goals-by-converting-ol/
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National Independent Auto Dealers Association: Melanie Wilson
The NIADA understands that in the [automotive] industry, we need to be prepared for the unexpected and make sure that we can pivot before it's too late and adapt to a changing market. -Melanie Wilson
As Interim CEO for NIADA, Melanie is responsible for the overall Association, implementing the strategic plan, and supervising all staff, operations, administration, accounting, and finance. Boards and Committee responsibilities: NIADA Board of Directors, NIADA Foundation Board, NIADA Services Board, Foundation Board, Finance Committee, and Past Presidents.
Reach NIADA:
LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook:
https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/
https://www.facebook.com/groups/1056971047680050
https://www.facebook.com/BHPHInfo
Twitter: @_niada
YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g
Welcome to Season 8!
⏰Highlights:
00:00 Welcome to Season 8!
03:20 NIADA
06:12 Melanie Wilson
16:54 Engaging With the Consumer
23:58 The Powerhouse Team
34:41 Next 5 Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
*************************************
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Send in a voice message: https://anchor.fm/dealer-talk/message
Support this podcast: https://anchor.fm/dealer-talk/support
11
views
Season 7 Finale: George Nenni & GA4
Season 7 Finale: George Nenni and GA4
It’s been a full podcast season with Charity as Co-Host, and Herb has bombs to drop on our Season Finale. Don’t miss a minute. Learn what is up for Season 8 and welcome our guest, George Nenni.
George is the founder of Generations Digital, a technology marketing analytics firm that empowers car dealers to eliminate advertising waste and maximize their marketing dollars. He is the author of A Car Dealer’s Guide to Google Analytics 4, A Car Dealers’ Guide to Digital Marketing, and A Car Dealer's Guide to Google Business Profile, all available on Amazon.
Thank you all for an incredible season of learning and growth. We are excited for what is to come!
News:
📌🗞️Monthly Payments on the Rise
shorturl.at/eprWX
📌🗞️Autonomous Vehicle Legality Per State
shorturl.at/iR179
📌🗞️Shoot Out in Mexico
shorturl.at/fgiH0
Links:
✍🏼 Dealer Play Book: Brian Pasch
shorturl.at/atEY8
✍🏼 Hidden Brain Episode: The Influence You Have
shorturl.at/fxyJW
🛒 Fill-a-Cart
dealertalk.io/fill-a-cart/
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
George Nenni
Book: Car Dealers Guide to Google Analytics: shorturl.at/nR136
LinkedIn: https://www.linkedin.com/in/georgenenni/
Facebook: https://www.facebook.com/georgenenni
Twitter: @georgenenni
⏰ Highlights:
00:00 Introduction
01:21 LOTR? on Dealer Talk?
20:00 Herb’s Big Announcement
25:25 Automotive News
48:00 George Nenni
58:00 Preserving Analytical YOY Data
34:55 The Value of Social Media
38:20 The Small Things You Can Do
01:22:00 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here:
https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
*************************************
Thank you for tuning in, and as usual, we will TALK later!
11
views
Tim Warren: Finding the Right Words
If you didn’t figure it out with your ex, we will let you in on a little life secret—it’s all about the way you say it. Herb is out of the office again this week and Charity gets to talk about words for an entire episode. She’s in her happy place and nerding-out with Tim Warren of Helium SEO on how finding the right words can change the game for your dealership.
Also, do you know what a ‘homer’ is? You will now!
Don’t assume your website isn’t worth it.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
Tim Warren
Website: https://helium-seo.com/
Twitter: https://twitter.com/HeliumSeo
Facebook: https://www.facebook.com/heliumseo/
LinkedIn: https://www.linkedin.com/in/timwarrenhelium/
⏰ Highlights:
00:00 Introduction
01:40 Secret Shopping
10:00 Tim Warren
16:30 Helium SEO
19:10 Keys Words on Google
27:55 What’s a Homer
34:55 The Value of Social Media
38:20 The Small Things You Can Do
45:50 YouTube Ranking
51:15 SEO Comes Down to Two Things
52:25 What Herb Doesn’t Know…
55:25 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here:
https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
*************************************
Thank you for tuning in, and as usual, we will TALK later!
2
views
Automotive Transportation with Jay Wertzberger
ATI Auto Business is your automotive educational resource to stay current on vehicle logistics news and updates in automotive transport technologies in the North American used car market.
Jay Wertzberger is one of the funniest guests we have had the privilege of talking with. We could not stop laughing. From early experience in Hollywood filmmaking and live webcasting, mixed with a passion for marketing on social media and a decade in auto transport, Jay develops engaging content automotive business professionals. He graduated with a degree in Marketing from Virginia Tech, with a double minor in Communications and English. With recurring feature content including "Tuesday Nights Live", "Live Carrier Advice", "Dispatching LIVE!", and "Cars On The Move" (as well as live on-location events and automotive trade show coverage), Jay produces and hosts for the channel.
Fill-a-Cart:
🛒 https://dealertalk.io/fill-a-cart/
Automotive News Links:
📌🗞️Customer Are OK to Pay Over
https://tinyurl.com/52xrdb25
📌🗞️ P2P EV Charging
https://tinyurl.com/2p84jefs
📌🗞️ Weekly Market Data:
https://tinyurl.com/bde38m62
✍🏼 Blog Post of the Week:
https://tinyurl.com/29yh4yew
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
Jay Wertzberger
Website: https://tinyurl.com/3brre4pt
Podcast: https://tinyurl.com/4dm3rbax
Facebook: https://tinyurl.com/4yt37s7w
Twitter: https://tinyurl.com/2j2zrr8z
Instagram: https://tinyurl.com/2s46s554
LinkedIn: https://tinyurl.com/y4mez934
YouTube: https://tinyurl.com/26yf5557
LinkedIn: https://tinyurl.com/5f5um2uf
⏰ Highlights:
00:00 Introduction
02:14 Automotive News
13:30 Lot Linx Weekly Market Data
17:00 Blog Post of the Week
25:05 Welcome, Jay Wertzberger
40:30 The Hybrid Future of Transport
49:30 Get Rich Clickbate YouTuber’s
1:13:00 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here:
https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
*************************************
4
views