The Disney Way – Our Way or Go Away

Corporate America has entered into politics by choosing one side and alienating another. Coke, Nike and many others have taken public stands that are dividing people more than ever. The one emerging as the leader in this area is Disney. Recent stands taken by Disney – forced by certain Disney employees – have led consumers to abandon Disney and even be subject to political repercussions. Stuart Brisgel and David Solomon will expose the new Disney Way and its fallacies.