Colors Basics: What is color relativity

A discussion and demonstration of the principle of relative color and human perception. I use color swatches to demonstrate how we perceive the same color appearing differently based on its environment. (Tip: We can also make two different colors appear the same or similar using the same principles in reverse.) Color relativity is a principle put forth by Josef Albers, and relates to the 7 color contrasts proposed by Johannes Itten. Color relativity also occurs with digital color.
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Color-Aid Papers: https://coloraid.com/

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Alvalyn Lundgren is a practicing illustrator, designer and teacher. Founder of Alvalyn Creative, an independent studio located in southern California, she shares her knowledge of visual design, color and illustration in courses at UCLA Extension, Art Center College of Design, Otis College of Art and Design, privately, and through her blog and other online platforms.