LinkedIn For Business 2021: How to use your Personal LinkedIn Profile to generate leads | Tim Queen

3 years ago
39

The entire foundation of LinkedIn is built around jobs and finding jobs, hiring people, finding people for certain qualifications, having basically a search engine for recruiters, they can look for candidates with specific skill sets, specific qualifications.

If you are using LinkedIn to generate leads for your business, it's important that you have to deconstruct the entire LinkedIn profile, eliminate things that we don't need so we can use it for business. A good frame of mind to look at your personal LinkedIn profile is to see it as your personal LinkedIn sales page, which will inform potential leads who you are, how you can help them, and what steps they have to take in order for them to start a business relationship

On your personal LinkedIn sales page, you can use a lot of the features that LinkedIn is primarily offering for job applicants, flip them around and use them as a business lead generation tool.

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