NYC Church Tells Attendees: Get A COVID Vaccine So We Each Get $100

NYC has a "vaccine referral bonus program" for churches?
"For each person that receives their first vaccine at a city-run site, the organization will be awarded $100 in addition to the recipient receiving $100. Please be sure to mention Mount Moriah referred you."
Source: https://www.youtube.com/watch?v=ielSEyxnapo