Booking.com’s Winning Strategy: +15% ROAS & +150% CTR with Rokt Ads

Website Link Below:
https://try.aftersell.app/7cetv6pypol1

Discover how Booking.com, one of the world’s largest travel marketplaces, achieved a +15% higher return on ad spend (ROAS) and a 150% increase in click-through rates (CTR) by leveraging Rokt Ads.

💡 The Challenge:
Booking.com wanted to explore new and innovative strategies to directly drive bookings by targeting customers actively looking for travel-related services.

🚀 The Solution:
By partnering with Rokt Ads, Booking.com tapped into exclusive acquisition channels on the confirmation pages of premium eCommerce sites. This allowed them to serve highly relevant, native offers to customers who had just completed a purchase, ensuring maximum engagement and conversion.

📈 Key Results:
✔️ +15% higher ROAS – Increased ad efficiency & booking rates
✔️ +150% click-through rate growth – Optimized offers for better engagement
✔️ Exclusive targeting with verified audience data – Reaching users ready to book their next trip
✔️ Seamless creative testing – Quickly optimizing ad performance with minimal effort

With Rokt’s AI-powered ad solutions, Booking.com was able to maximize travel bookings by reaching high-intent customers at the perfect moment.

📌 Want to scale your business with Rokt Ads? Contact us today to learn how our AI-driven ad solutions can help you optimize conversions.

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