Episode 111: From Military Intelligence to CEO: Leadership Lessons with Yolanda Clarke

In this episode of Veteran Led, John S. Berry sits down with Yolanda Clarke, a former Army Intelligence Officer who has successfully transitioned into the role of CEO at Powder River Industries. Named after her Wyoming roots, Yolanda shares how authenticity and transparency shaped her company's identity while navigating the challenges of building a business during frequent PCS moves as a military spouse. Her unique perspective on leadership, shaped by her military experience, offers invaluable insights on pushing high performers beyond their comfort zones and maintaining high standards in the civilian business world.​

Through compelling stories and reflection, Yolanda opens up about the hard lessons learned in business development, including a pivotal moment involving a $600 million proposal that taught her the importance of clear communication and proper business protocols. She discusses the delicate balance of being a "good guy" in business while protecting your interests, and shares powerful insights about leadership accountability, team building, and the transition from military intelligence to corporate success.​

Key Topics Covered:​
• The story behind naming Powder River Industries and the importance of authenticity in business ​
• Navigating the challenges of entrepreneurship while managing military family life ​
• Critical lessons learned from a $600 million proposal development experience ​
• Building high-performance teams and pushing beyond comfort zones ​
• The importance of clear expectations and accountability in leadership ​
• Transitioning military leadership skills to the business world ​
• Overcoming challenges as a woman in male-dominated industries​

Explore Resources from this episode:​
Powder River Industries | United States​ - https://www.powderriverindustries.com/

00:00:20 - Introduction to Yolanda Clarke​
00:04:43 - Company Naming Story: How Powder River Industries got its name and the importance of authenticity in business branding​
00:05:07 - Military Spouse Experience: Navigating business development while PCSing frequently as a military family​
00:09:21 - Business Development Lessons: Critical insights from a $600 million proposal development experience and the importance of proper business protocols​
00:13:00 - Leadership Development: How military experience shapes leadership style and learning from both good and bad leadership examples​
00:15:20 - Present Leadership: Discussion on being an engaged and present leader in today's business environment​
00:16:34 - Leadership Pitfalls: The dangers of ego-driven leadership and keeping mission focused​

#VeteranLed #Leadership #MilitaryTransition #WomenInBusiness #VeteranOwned #BusinessLeadership #MilitaryLeadership #VeteranCEO
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