Stop Relying on Just Tacos! Here's What Amazon Sellers Should Track

Understanding the right Amazon PPC metrics is crucial for increasing sales and improving ad performance. Many sellers rely on TACoS, but is it enough? Learn how to track PPC success using ROAS, market share, and category ranking to stay ahead of competitors.

Improve your Amazon PPC results. Download our PPC guide: https://bit.ly/3DLhywd

#AmazonPPC #amazonads #AmazonAdvertising

Watch these videos next:

Perfectly Time Your Amazon Ads https://www.youtube.com/watch?v=u_L4ShtrGqc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=5

Drive More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9

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Timestamps
00:00 - What Metrics Matter in PPC?
00:28 - The TACoS Debate: Is It Still Relevant?
01:05 - Why ROAS & Market Share Are More Important
01:42 - Tracking Competitor Growth with PPC
02:19 - The Danger of Isolated PPC Data
02:48 - A Simple Analogy for Measuring PPC Success
03:14 - The Big Picture of Amazon PPC Performance
03:20 - Final Thoughts: Making PPC Easier

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