X Society’s Misha Warns: Zelana Spam Risks Account Health and Creator Payouts

Misha from GM X tackles Zelana and risk of reports to your account health and creator payouts.

The #Zelana hashtag has been co-opted on X for spam and manipulation, with users flooding the platform to farm impressions and trend, diluting its original purpose.

This tactic involves posting irrelevant or repetitive content to gain visibility, engagement, and potentially profit from increased account metrics.

However, it frustrates genuine users and challenges platform algorithms designed to showcase authentic content, highlighting the ongoing battle between spammers and platforms.

X Xplained Tips from X Society

Use this hashtag carefully (if at all). A lot of people are seeing this in replies as well and if too many people report it for platform manipulation?

It could ding your account’s reach down the road OR possibly impact your monetization status. Probably not worth it.