WNBA PANIC as WNBA Expansion Could Increase PRESSURE to PROFIT

The WNBA is in a celebratory mood...as over a dozen cities are competing for the rights to bring a WNBA franchise to their markets. By 2026...the WNBA will expand to sixteen teams with franchise rights selling for $200 million. We discuss the expansion of the WNBA.

We commend the WNBA for taking advantage of the growth provided by Catilin Clark...but highlight three problems with the WNBA expanding. We explain how expansion could dilute quality of play in the WNBA...and could lead to expectations that the WNBA isn't capable of meeting.

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