Elon Musk

FILE PHOTO: Tesla and X CEO Elon Musk takes the stage during a campaign rally for Republican presidential nominee, former US President Donald Trump, at Madison Square Garden on October 27, 2024 in New York City. ©  Michael M. Santiago / Getty Images
Musk shows interest in purchasing MSNBC
23. November 2024
The left-leaning network has been struggling with plummeting viewership numbers and is in the midst of a corporate overhaul
X owner and Donald Trump ally Elon Musk has shown interest in potentially acquiring the left-leaning cable news channel MSNBC amid rumors that its parent company, Comcast, is considering a sale due to plummeting ratings.
On Wednesday, Comcast announced that it would spin off a number of its companies into a separate media holding comprising USA Network, CNBC, MSNBC, and several other networks, which will be dubbed SpinCo. While the company portrayed the move as positive, saying the holding would be well-capitalized, “ideally positioned for success and highly attractive to investors,” media reports painted a different picture.
The New York Post reported, citing an MSNBC insider, that the network’s staff is in “panic because everything is up in the air” as executives are reportedly considering changing the network’s name, logo, and even its headquarters.
While it is unclear how much MSNBC’s assets are worth, the current market capitalization of the entire Comcast Corporation is $166 billion. Elon Musk, the richest man in the world, has a net worth estimated at around $314 billion. In October 2022, he purchased Twitter, now known as X, for $44 billion.
Podcaster and Trump supporter Joe Rogan also weighed in, telling Musk that he would like to replace MSNBC anchor Rachael Maddow if he goes through with the acquisition. “I will wear the same outfit and glasses, and I will tell the same lies,” he jokingly promised, to which the billionaire replied: “Deal.”
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