BJJ Leadership - Robert Donofrio

Today, we’re excited to have Robert Donofrio on the show. Robert is a black belt under the renowned Rob Kahn and the owner of Gracie Brandon in Florida, where he’s built one of the most thriving Jiu-Jitsu communities around, with over 700 students at his academy.
Not only has Robert competed at the highest levels, but he’s also created an incredible space that combines top-tier training with unique amenities, including an in-house coffee shop that contributes to the academy’s success and strong community vibe. Robert’s dedication extends beyond the mat, as seen in his fantastic social media content that showcases the art and discipline of Jiu-Jitsu in high-quality, accessible ways.
In this episode, we discuss his journey, the keys to growing a successful academy, and the powerful sense of community he’s built at Gracie Brandon. If you’re into Jiu-Jitsu or curious about running a thriving academy, you won’t want to miss this conversation.