Amazon News Live: Key Strategies, Top Cities & Tactics for Seller Success

Amazon Sellers, ready to up your game? This week, we’re diving into the latest updates you need to stay competitive on the platform, from Amazon’s redirected links steering traffic to competitors, to TikTok’s “Q5” period offering huge post-holiday ad opportunities. Each update has direct implications for your strategies—don’t miss out!

Hey, here are the topics we’ll tackle live on Friday at 11 am Eastern:

No Honeymoon Period: Successful Launches Require Strategy
Amazon’s “honeymoon period” myth is officially debunked. Launch success now depends on data-driven rankings, traffic strategies, and consistent content quality.
https://www.billiondollarsellers.com/p/bdsn-no-such-thing-as-a-honeymoon-period-on-amazon

Why Q5 is TikTok’s Golden Opportunity for Advertisers
Post-holiday spending surge on TikTok’s Q5 offers Amazon sellers a prime advertising window. Take advantage of budget-friendly ad space and high-engagement audiences.
https://adage.com/article/digital-marketing-ad-tech-news/why-q5-tiktoks-golden-opportunity-advertisers/2585961

Amazon Redirects Customers to Competitors on Your Listing
Amazon is now guiding customers from your listings to competitors, sparking seller frustration. Learn what it means for your brand visibility and why the FTC might get involved.
https://www.linkedin.com/posts/jonelder_not-cool-amazon-amazon-has-hit-a-ugcPost-7251938505642164225-TuUi/

Top Cities for Amazon Sellers
With Shenzhen and other Chinese cities leading seller counts, U.S. sellers face increased competition. Discover the key locations and strategies shifting the Amazon marketplace.
https://www.smartscout.com/reports/top-cities-for-amazon-sellers