Episode 79:Made in America:Veteran Dean Wegner’s Mission to Create Jobs and Rebuild US Manufacturing

What does it take to create a truly “Made in America” brand? In this episode, we sit down with Dean Wegner, the founder and CEO of Authentically American, an American-made apparel brand. In a world where outsourcing and cheap labor are prevalent, Dean explains the challenges and rewards of building a sole American supply chain that supports our economy and creates jobs. With his strong leadership skills and military background, Dean has not only built a successful business but also a community-driven brand. ​
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As a Veteran entrepreneur, Dean emphasizes the importance of having a niche and focusing on customer experience in building a successful brand. He also highlights the camaraderie and collaboration among Veteran entrepreneurs and the impact of supporting each other's businesses.

00:00 - Introduction to Dean Wegner and Authentically American
05:53 - From West Point to Corporate America: Dean's Career Journey
09:37 - The Birth of Authentically American: Creating an American-Made Brand
15:00 - Challenges and Lessons in Building a US-Based Supply Chain
21:07 - The Importance of Finding Your Niche in Business
26:14 - Leadership Lessons: Three Examples of Great Leadership
28:10 - Leadership Pitfalls: Three Examples of Poor Leadership
30:07 - The "Leaders Eat Last" Principle and Its Exceptions
31:47 - Integrity and Character in High-Stress Situations
33:18 - Authentically American's Logo and Brand Identity
34:20 - Advice for Veteran Entrepreneurs: Finding Your Passion

Get more: https://ptsdlawyers.com/veteranled/ep-79-made-in-america-with-dean-wegner/

Connect with Dean:
Website - https://www.authenticallyamerican.us/
Facebook - https://www.facebook.com/AuthenticallyAmericanCo/
Instagram - https://www.instagram.com/authentically_american/
YouTube - https://www.youtube.com/@authenticallyamerican
LinkedIn - https://www.linkedin.com/company/authentically-american/
https://www.linkedin.com/in/deanwegner93/
X - https://x.com/Auth_American

#veteranled #veteranleadership #militaryexperience #americanmade

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Disclaimer: This material is for informational purposes only. It does not create an attorney-client relationship between the firm and the viewer and does not constitute legal advice. Legal advice must be tailored to the specific circumstances of each case, and the content of this video is not a substitute for legal counsel.