Controversial 7-Figure Entrepreneur Reveals His Viral Content Marketing Secrets

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In the first episode, Chris Record shares a 30,000-foot view of the clipping opportunity and explains his methodology for making a clip go viral.

For example, he focuses primarily on the importance of storytelling, which involves taking a longer story (10-15 minutes) and figuring out a way to tell it in a much shorter story ( less than 60 seconds) using the art of clipping.

Chris also shares the importance of "improving" the original content through short-form clips. For example, just adding captions alone has already improved the content, but so could adding a color filter, cutting out some of the fluff, or improving the audio quality using Adobe Podcast Enhance, etc.

In a nutshell, your goal is to find good long-form content, then break it down into small short-form content pieces that can be shared widely on social media, creating a win both for the original creator, and yourself. Win-Win!

In the second episode, Chris Record downloads an Alex Hormozi podcast off of YouTube and finds a simple 40 second clip from the podcast to use in the example, all of which takes just a few minutes of time.

Then, he finds the perfect start/stop point of the video and starts improving the quality of the video live for all the viewers to watch in real-time.

Chris goes through a simple step-by-step process where he adds a filter for color correction, turns the video into a 9:16 format for TikTok, shows how to make quick adjustments so that the main character is always in the center of the video, shows some quick pans and zooms, and then adds captions instantly to make the video pop!

Lastly, he adds some viral music to make it stand out and then shows how you can export the video and start using this OPC (other people's content) + Clipping strategy in combination to go viral on your channels!

In episode 3, Chris Record clips a podcast from a viral star who regularly gets tens of millions of views on her clips. She is explaining her strategy for how she creates viral shorts and we use a 30 second clip from this podcast as an example for this episode.

However, we introduce a challenge to this video. There is a section that is difficult to use in a short video, so we get creative by diving into Canva and creating a video insert to overlay over that part of the video, showing students how there is no obstacle that they cannot overcome with the right tools!

In episode 4, Chris Record downloads an episode from Atlas Academy and shows how to clip teaser sections that you can use as lead magnets to get prospects interested in Atlas Academy.

This episode is powerful because of how simple this technique is. You simply download an episode, find a short clip (3-10 minutes), do some basic edits to the clip including captions, music, filters, etc., and then load the video up on YouTube as an unlisted clip which can then be embedded on a video funnels page and given away to prospects.

Chris also teaches his popular "4 T's of YouTube Marketing" strategy to help get more engagement and watch time on your YouTube videos! Live viewers said that this was one of their favorite videos, so we hope you enjoy it!

In episode 5, we give you a sample of the "pre-game", which is an exclusive bonus session for LIVE Zoom attendees, to give you a sample of why it's so beneficial to join live with us every week!

After the pre-game session, we dive into a final wrap up for the Viral Clipping Academy with some additional training and resources to help you become an intermediate to advanced level clipper all in just 5 training sessions!

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