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Protecting Your Brand: How US Customs Resolves Intellectual Property Disputes
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In this video, we explore the crucial role of US customs in resolving intellectual property rights disputes. Businesses face challenges in protecting their trademarks, copyrights, and patents from infringement in the global marketplace. To address these concerns, the United States Customs and Border Protection (CBP) has implemented various measures. The Intellectual Property Rights (IPR) e-Recordation system allows rights holders to record their intellectual property with customs, enabling officials to identify and prevent the entry of infringing goods. In the event of infringement, rights holders can file a complaint, triggering an IPR enforcement action by CBP. The resolution process may involve civil litigation, administrative actions, and cooperation between customs and rights holders. CBP also offers training and outreach programs to raise awareness and equip businesses with the knowledge to detect and report potential violations. While customs cannot resolve intellectual property disputes or determine rights validity, their involvement is crucial in preventing the entry of infringing goods and supporting rights holders. Partnership between customs and businesses enhances efforts to protect intellectual property rights in the global marketplace.
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Video Disclaimer Here: No US government affiliations.
00:12 - Importance of Intellectual Property Protection: Businesses must proactively protect their trademarks, copyrights, and patents from infringement in the global marketplace, with the support of the U.S. Customs and Border Protection (CBP) playing a crucial role in this effort.
00:47 - CBP's Tools and Procedures: CBP offers the Intellectual Property Rights (IPR) e-Recordation system for rights holders to record their intellectual property, allowing customs officials to identify and prevent the entry of infringing goods. Rights holders can file complaints, prompting CBP to investigate and potentially seize counterfeit products.
02:18 - Collaboration and Education: Effective protection of intellectual property rights relies on collaboration between rights holders and CBP, which includes sharing information and enforcement coordination. CBP also provides training sessions to educate businesses on identifying and reporting infringements.
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