Watch the Controversial Ad - Hydrofluorosilicic acid, commonly known as "fluoride"

In 2016, FFNZ released a 30-second TV ad highlighting the dangers of fluoride. Despite multiple complaints, the Advertising Standards Authority (ASA) found the ad truthful and accurate, allowing it to continue airing. This was a significant victory for transparency and public health awareness.

YOUTUBE
https://www.youtube.com/@nofluoridenz/videos

WEBSITE
https://nzdsos.com/2024/07/17/fluoride-in-water-action-new-zealand/

23 Aug 2016
Advert aired on NZ television channel TV3 showing where the fluoridation chemicals added to water actually come from.

People complained to the Advertising Standards Authority (ASA) about this advert claiming that if could not be true. However, we provided the evidence that this is actually the truth. None of the complaints against us were upheld.

See https://fluoridefree.org.nz/16-297-tv... to see the complaint, the evidence we provided and the ASA Ruling.
https://fluoridefree.org.nz/16-297-tv-waste-ad-decision-not-upheld/

Transcript: OF THIS VIDEO
“Hydrofluorosilicic acid, commonly known as fluoride, is a waste product collected from the chimneys of the fertilizer industry. This fluoride chemical also contains traces of lead, aluminum, mercury, arsenic, and sometimes uranium. It is banned from being released into the air, sea, lakes, and rivers because it is toxic to animals and the environment. Instead, ratepayers’ money buys this toxic chemical, handled by workers wearing hazmat suits. This fluoride is what goes into our drinking water.”