How To Setup Amazon PPC Ads in Minutes - 2024 Tutorial

Struggling with Amazon ads? 🚀 Dive into our comprehensive guide on setting up effective advertising campaigns on Amazon in just a few minutes! Learn the differences between Sponsored Products, Sponsored Brands, and Sponsored Display, and why Sponsored Products might be your best bet.

Follow step-by-step instructions on organizing your ad groups, choosing the right naming conventions, and targeting options, including automatic vs. manual targeting with tools like Helium 10’s Magnet.

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Timestamps
0:00 - Introduction
0:11 - Advertising Introduction
0:32 - Product Selection
0:51 - Campaign Types
1:11 - Ad Group Naming
1:50 - Targeting Types
2:39 - Keyword Targeting
5:02 - Keyword Research
8:00 - Keyword Selection
9:54 - Bidding Strategies
10:55 - Negative Keyword Targeting
11:56 - Campaign Bidding Strategies
12:35 - Placement Types
16:01 - Campaign Naming
16:51 - Portfolios and Budgeting
18:56 - Launching the Campaign