Hollywood: Star Treatment (Episode 12)

Episode 12: Producers discovered that if they didn't have a star, they didn't have a hit. Creating stars became business in itself, and soon the Hollywood Star System was born. From it came such greats as Clara Bow, Lillian Gish and John Gilbert, who inherited the title "Great Lover" from Valentino. The career of John Gilbert vividly illustrates how producers could make or break a star. When he fell in love with Greta Garbo, shrewd studio heads capitalized on their romance and teamed them in a number of successful films. But when Gilbert punched Louis B. Mayer after Mayer passed a remark about Garbo, Mayer vowed to ruin Gilbert's career--and made good on his threat.

Includes rare footage and excerpts from THE MERRY WIDOW (1925), THE BIG PARADE (1925), FLESH AND THE DEVIL (1926) and LOVE (1927); interviews with Louise Brooks, Charles "Buddy" Rogers, King Vidor, Eleanor Boardman, and more.

Episode 13: https://rumble.com/v564fiy-hollywood-end-of-an-era-episode-13.html