New Amazon High Return Rate Fee and TikTok Shop Expands | Helium 10 Weekly Buzz 5/17/24

Amazon's new fee policy is shaking up the game for sellers with high return rates. But that's not all - we're also unwrapping TikTok Shop's leap into markets like Mexico and Europe. This and more buzzing news on this episode!
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We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest tools and features, and provide a training tip for the week for serious sellers of any level.

Amazon has announced some changes to the returns processing fee, which is expected to impact sellers on the platform who experience high return rates. https://www.helium10.com/blog/return-rate-processing-fee-update/

TikTok to expand e-commerce business into Mexico and major Western European markets amid scrutiny in the US, EU https://www.scmp.com/tech/tech-trends/article/3262039/tiktok-expand-e-commerce-business-mexico-and-major-western-european-markets-amid-scrutiny-us-eu

Amazon VP Alan Moss Tells Advertisers At Tech Giant’s First Upfront That Putting Ads On Prime Video “Connected The Dots Across Our Universe” – Update https://deadline.com/2024/05/amazon-upfront-mike-hopkins-paul-kotas-streaming-advertising-1235915381/

Join us for an exciting in-person event held in the heart of the thriving city of Madrid. Home to the Kings of European Football Real Madrid, the Spanish Royal family, and some of the largest cultural events and landmarks in Europe, and now the AVASK Plus / Helium 10 Elite Madrid Seller Workshop!

We have a day packed full of amazing speakers and topics that we’re sure you’ll love. Join some of the largest sellers in the e-commerce space as we deliver no-nonsense guidance for e-commerce sellers serious about making it big.

Did you know that in Helium 10, you have a heat map of where in the USA your inventory is being held so that you can see the distribution of it, as well as a heat map of where your sales have been at the city or state level, over any date range? In this episode, we show you how you can find these maps and how you can use them!

Plus, Helium 10 is changing the product research game by bringing back the Pinterest Trend Finder and adding the new tool Amazon Trending Keywords tool, revealing hot items with a simple click. Get set to spin the wheel of fortune and discover what's sizzling in the market on this episode of the Weekly Buzz.

In this episode of the Weekly Buzz by Helium 10, Bradley covers:
00:46 - Amazon High Return Rate Fee
04:57 - TikTok Shop Expansion
06:55 - Amazon Sponsored TV
09:31 - Event in Madrid
10:31 - Pro Training: Inventory Heat Maps
12:53 - Helium 10 New Feature Alerts

Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don’t forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast.

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Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business.
Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say.
Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation.
SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.

#Helium10WeeklyBuzz #AmazonNews #amazonsellertips
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