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Is Social Media Marketing Useful For Small Businesses?
Boy oh boy! Sure the answer might look obvious:
"Of course social media marketing is useful for small businesses..."
But not so fast.
In fact, if you'd asked me a year or two ago, I might have said, "Well, given the fact that you might be looking for local traffic that circulates within a very small square miles' radius, it might or might not be effective to have social media as marketing for your local small business."
That seems to have been the attitude of a lot of small businesses I've run across as well.
But recently, I realized that almost all of the social media approaches I recommend for an online business, can have at least a neutral or positive effective pretty much for any small business out there that has nothing to do with the internet or online commerce.
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