S2E9 Who Are You Listening To?

What power does Social Media have in providing Music, TV, Media, Sports and other public personalities in persuading their Followers / Fans Political, Social and Global views. With 282 million Instagram followers and statistics proving data that NFL viewership increased from 5% to 28% for the Kansas City Chiefs this last season, Taylor Swift and others with similar followings are seen as potential Political Game changers for the 2024 Presidential as well as local elections. How do these fanatical "followers" escape the control of these political power brokers? What is in it for these power brokers who utilize their followers by those holding political office they backed and supported?