Kevin's Secrets: Thriving as a Freelancer in 2024

Welcome back to Digital Coffee: Marketing Brew, where we blend the latest trends in marketing with a dash of conversation and a splash of insight. In this episode, we're thrilled to have Kevin, a seasoned freelancer and founder of Optimal Performance Academy, spill the beans on thriving in the freelancing world in 2024. Join us as we dive deep into the essentials of market research, the shift in the freelancing landscape post-pandemic, and the indispensable role of AI and technology in setting yourself apart.

Kevin brings a treasure trove of experience, from being self-employed since 2004 to navigating the challenges of starting and sustaining a business. Whether you're a small business owner, a budding freelancer, or someone curious about the gig economy, this episode is packed with actionable tips and real-world wisdom. Plus, don't miss our "Fun Facts" segment where Kevin shares his unique journey from being in the Navy to becoming a tea lover, all while never having a cup of coffee!

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🌟 Fun Facts about Kevin:
1. Never had a cup of coffee despite being in the Navy for nearly 5 years.
2. Transitioned careers multiple times, proving it's never too late to start anew.
3. Lives by the mantra that embracing new technologies is key to business success.

We aim to provide valuable insights and practical advice for marketing professionals looking to stay ahead in the digital game. Join us in welcoming Kevin to the Digital Coffee: Marketing Brew. Let's brew some success together!

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CHAPTERS:
00:00 - Intro
01:23 - Coffee or Tea Preference
02:51 - Freelancer Lifestyle
06:07 - Freelancing Market Changes
09:18 - New Freelancer Tips
14:56 - Freelancer Marketing Strategies
19:00 - Overcoming Freelancing Challenges
25:44 - Freelancing: Getting Started Guide
27:41 - Freelancing Pitfalls to Avoid
29:10 - Top Freelancing Advice
30:08 - Connecting with Kevin
30:50 - Final Thoughts
31:37 - Outro