Tabletop Mercenary, Episode 6: Don't Go Chasing Design Trends

10 months ago
38

In the publishing world there is nothing more likely to give you serious problems than chasing trends. If you want to hit a moving target, you need to aim where it's GOING to be, not where it was. And it's better to learn that lesson before you invest a huge amount of time, energy, and money into a product that would have been a smash hit 4 years ago, instead of connecting with the audience of today.

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Outro music is "Robot Scrapyard," and transitions feature pieces of the tracks "Warlock's Whispers" and "Dark City" by Tabletop Audio: https://tabletopaudio.com/

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