Dr. Finance Live Podcast Episode 9 - Bob Burg Interview - Author of the Go-Giver

(Originally aired 4/25/21): https://www.youtube.com/watch?v=K-dEf480yuQ

This is Episode 9 of the Dr. Finance Live Podcast hosted by Dr. Anthony M. Criniti IV (aka “Dr. Finance®”). Dr. Criniti interviewed Bob Burg, #1 best-selling author of Endless Referrals and The Go-Giver.

Bob Burg is a sought-after speaker at company leadership and sales conferences sharing the platform with everyone from today’s business leaders and broadcast personalities to even a former U.S. President.

Bob is the author of a number of books on sales, marketing and influence, with total book sales of well over a million copies. His book, The Go-Giver, coauthored with John David Mann, itself has sold over 975,000 copies and it has been translated into 29 languages.

His and John’s newest parable in the Go-Giver Series is The Go-Giver Influencer. Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic, and is a past member of the Board of Directors of Furry Friends Adoption, Clinic & Ranch in his town of Jupiter, Florida.

For more information, please visit: https://thegogiver.com/tgg-ee-burg/

0:00​​​​​ - 5:13​​​​​ - Podcast welcome and Bob Burg's Story; boxing experience as a golden glove winner
5:14 - 10:03 - How important is it for entrepreneurs to have a fighting spirit?
10:04 - 13:08 - In you Chapter titled Rachel in the Go-Giver, you mentioned the concept of survive, save and serve (p. 55). Can you elaborate more on this?
13:09 - 19:14 - Bob elaborates more on his comments on The Law of Influence (page 65): “Givers attract…and that’s why the Law of Influence works because it magnetizes you.” Can you elaborate on that more? Definition and essence of influence; pull versus push.
19:15 - 23:58 - Are there are other major ways to attract?
23:59 - 27:11 - In Bob's Q&A in the new edition of the Go-giver, he mentioned that the opposite of the go-giver is not the go-getter, but the go-taker. He describes the go-taker.
27:12 - 29:15 - How does Bob feel when he gives someone something?
29:16 - 32:21 - Why is giving back so important?; "Giving back" is different than "giving"; new concept of "double giving"
32:22 - 33:19 - Bob's favorite financial books: The Latte Factor (David Bach and John Mann); Automatic Millionaire (David Bach); The Richest Man in Babylon (George Clason)
33:20 - 34:55 - Do we need money to survive?
34:56 - 35:31 - Is finance necessary for everyone? Why or why not?
35:32 - 36:59 - What would Bob like to accomplish in the next 10 years or so? Why?
37:00 - 37:26 - Bob's legacy to this world: encourager: "He made people feel genuinely good about themselves."
37:27 - 39:26 - Wrap up thoughts and Outro

Dr. Anthony M. Criniti IV (aka “Dr. Finance®”) is the world's leading financial scientist and survivalist. A fifth generation native of Philadelphia, Dr. Criniti is a former finance professor at several universities, a former financial planner, an active investor in diverse marketplaces, an explorer, a speaker, and has traveled around the world studying various aspects of finance. He is an award winning author of three #1 international best-selling finance books: The Necessity of Finance (2013), The Most Important Lessons in Economics and Finance (2014), and The Survival of the Richest (2016). As a prolific writer, he also frequently contributes articles to Entrepreneur, Medium, and Thrive Global. Dr. Criniti has started a grassroots movement that is changing the way that we think about economics and finance.

For more information about Doctor Finance, please visit https://DrFinance.Info​​​​​

Disclaimer: This Podcast is for informational purposes only. It is presented with the understanding that the author(s) and the publisher(s) are not engaged in providing financial, legal, or other professional services. If financial, legal, or any other form of advice is needed, please consult a financial advisor, an attorney, or another professional advice-giving entity.

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