John Jacobs collaborates with Sonam Bajwa to unveil a Future-Forward Eyewear Collection

Prepare to be captivated by a seamless fusion of feminine energy and futuristic design, meticulously crafted by John Jacobs. The charismatic Sonam Bajwa strikes a powerful pose in eye fashion made to envision an iconic future.
Witness an interplay between breaking boundaries and an unapologetic expression of style as Sonam Bajwa embodies this dynamic perfectly, exuding the confidence of the innovative woman of tomorrow.Sonam Bajwa speaks on the collection, “My collaboration with John Jacobs holds a very special place in my heart, as it echoes the very essence of who I am and the values I hold dear. This collection speaks to a fierce, forward-thinking perspective of someone who is unafraid to take a stand. Through this partnership, I hope to channel this electric energy and inspire every woman to stride confidently into the future.”
“We’ve enjoyed envisioning a sleeker tomorrow with Sonam. Her natural charisma and eye for style is what makes her click as the face of our latest campaign. Featuring bold, statement sunglasses with futuristic lines and dominant details, this cellulose acetate collection glances at the future of eyewear with a fashion-forward POV,” says Apeksha Gupta, CEO & Creative Director, John Jacobs.With exaggerated shapes, neutral colourways, and classic detailing, this eyewear collection balances versatility and an avant-garde appeal. Each design frames the brand’s vision in this wearable, trendsetting and ultra-modern edit. Get ready to witness the confluence of eyecons that are ahead of the curve, and an indomitable vibe with Sonam Bajwa for John Jacobs.
Explore the collection for an elevated view with John Jacobs Eyewear today.

voiceover Amy /verbatik