Eugene Trufkin | The Anti-Factory Farm Shopping Guide: How Big Pharma Owns Big Food | Wellness Force

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EUGENE TRUFKIN:

"All cattle are grass-fed and spend about 80% of their life on pasture eating forage and grass which is their species-specific diet and helps maximize the nutritional profile of the meat. But then probably 98 to 99% of the cattle are then sent to a feedlot during the last few months of their lives where they're fed predominantly nothing but genetically modified corn and soy. So, the label, 'grass-fed' isn't lying to you because the cattle are grass-fed but then they leave out the part where it has been grain-finished. A person will trust that label thinking they're buying a nutritionally superior product but most of the time they're not."

Owner of Trufkin Athletics, Author of the Anti-Factory Farm Shopping Guide, and CHEK Holistic Lifestyle Coach Level 3, Eugene Trufkin, explains the food industry's confusion by design strategies, how to make conscious food choices even in a food desert, how to look at food labels especially for grass-fed meat and poultry, and how growing high quality-grown food can actually heal the planet.

Listen To Episode 377 As Eugene Trufkin Uncovers:

(0:00) How Accurate Are Grass-Fed Food Labels?
(19:00) Confusion By Design Within The Food Industry
(28:30) Eating Healthy In A Food Desert
(42:30) Food Is Information For The Body
(55:00) Why Practices For Raising Chicken Are More Deceiving Than For Beef
(1:02:00) How To Be More Food Conscious

How Accurate Are Grass-Fed Food Labels?

-His life in Ukraine before coming to the USA with his family.
-How we can heal ourselves by healing the planet.
-What sparked his interest in biodynamic farming and health.
-How he was first introduced to Paul Chek who has been on Wellness Force many times.
-Unpacking the confusion by design created within the food industry.
-Why there's a strict organic certification process for soil but not for beef.

Confusion By Design Within The Food Industry

-The biggest takeaways from his book, Anti-Factory Farm Shopping Guide, including how to make conscious food choices.
-Why farmers aren't just competing with other national brands anymore but international as well.
-What you should know about food labeled: Product of the USA.
-The hidden truth behind most products labeled, 'organic,' and factory farms.

Eating Healthy In A Food Desert

-What sources you can turn to if you live in a food desert.
-How to get a really good deal on your grass-fed meat orders.
-Why you should consider bulk ordering grass-fed meat instead of taking the time to drive to a store that has it.
-The fact that sometimes you also have to be wary about the food you're buying from smaller farmers.

Food Is Information For The Body

-Why food is information for our body.
-The laws of nature and why we're totally ignoring her when we eat processed food that is making us sick.
-What starts to happen to our physiology if we start to eat foods that aren't helping us stay healthy.
-The problems that vegetarians run into when they eat fruits and vegetables that have been grown with chemicals and other poor farming practices.

Why Practices For Raising Chicken Are More Deceiving Than For Beef

-The truth about free-range chicken in the farming industry.
-How short the farming cycle of chickens actually is.
-Just how confined chickens really are, from those that lay eggs to the ones we eat, when when we look at the actual dimensions.
-What vegetarian-fed actually means and why it's a dead giveaway that the chickens are confined while alive.

How To Be More Food Conscious

-Exploring why it's so important to be food conscious not just for ourselves but to set an example for others as well.
-Why good mental and physical health are the keys to help you create what you want in life.
-The harsh truth that babies that are born in urban US environments today have about 200 different trace amounts of chemicals in their bodies.

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