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The Phufa project, named after Her Royal Highness Princess Srinagarindra, the Princess Mother of Thailand, is a royal initiative dedicated to improving the lives of mountain communities in remote and rural areas of Thailand. Under the patronage of Her Royal Highness Princess Maha Chakri Sirindhorn, the project focuses on enhancing the well-being of these marginalized communities through sustainable development. This includes initiatives related to agriculture, handicrafts, healthcare, education, and the preservation of their cultural heritage. The project places a strong emphasis on community empowerment, engagement, and cultural preservation to reduce poverty and improve the quality of life for these communities in mountainous regions of Thailand.