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Rents Down 📉 Corporate Landlord losing $66/day- DON'T DO THIS!
1 year ago
19
In "RENT DOWN" videos, we explore corporate landlords' pricing strategies. We track a rental property's journey as the corporate landlord initially sets a high asking price, resulting in extended vacancies. They adjust it slowly over months, showing their ability to tolerate longer vacancies, unlike smaller landlords. Corporate landlords prioritize portfolio strategy over individual asset optimization, while small landlords use real-time market data for competitive pricing and quick vacancies. The takeaway: corporate entities focus on maximizing overall returns, while small landlords aim for peak individual asset performance.
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