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The Future of Amazon: Best Practices, Trends, and Predictions for 2023-24
PPC costs keep going up
Pinterest ads
More data, more reports
Brand Analytics
FBA storage limits Q4 every year from here on out
We don’t see an Amazon competitor emerge until at least 2026
The fastest way to grow on Amazon will continue to be to add new products
Unlock the future of Amazon for FBA sellers with Steven Pope, founder of My Amazon Guy! In this insightful video, Steven delves into predictions, best practices, and trends for 2023 and beyond.
🔮 Prediction 1: Rising PPC Costs 🔮
Steven predicts that Pay-Per-Click (PPC) costs will surge due to limited ad space within Amazon's search results. As the ad real estate becomes scarcer, costs will rise, especially with Amazon venturing into off-platform advertising, such as Pinterest.
📈 Prediction 2: Empowerment with Data 📈
Discover how Amazon is set to provide sellers with even more data, equipping them with insights to enhance their PPC strategies. Steven highlights tools like the Search Query Performance Report and Brand Analytics, helping sellers make informed decisions.
📦 Prediction 3: Q4 Storage Limits 📦
Get ready for permanent Q4 storage limits on Amazon. Steven breaks down the capacity restrictions that sellers might face during the holiday season and how these limitations can impact your storage costs and IPI score.
🌐 Prediction 4: No Amazon Competitor Soon 🌐
Steven explains why Amazon's FBA logistics and delivery capabilities are light-years ahead of the competition, making it unlikely for a rival to emerge before 2026. He discusses platforms like TikTok and Walmart, shedding light on their challenges in catching up to Amazon.
💡 Prediction 5: Grow Through New Product Launches 💡
Steven emphasizes the enduring strategy of launching new products to drive growth on Amazon. You can seize new opportunities in the marketplace by continually expanding your product line and enhancing product quality, packaging, and cost-effectiveness.
For more actionable insights and strategies, be sure to watch Steven's video on using Product Explorer to uncover your next winning product idea. Stay ahead in the ever-evolving landscape of Amazon selling by subscribing to My Amazon Guy and tuning in for regular updates!
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Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
------------------
0:00 Predictions for 2023-2024
0:20 Prediction 1: Rising PPC Costs on Amazon
2:23 Prediction 2: Amazon Providing More Seller Data
4:25 Prediction 3: Permanent Q4 Storage Limits
6:47 Prediction 4: Lack of Major Amazon Competitors
10:13 Prediction 5: Importance of Launching New Products
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