LIVE COLD CALLING EXAMPLE: Avoid This Mistake

I recently received a cold call and oh boy, was the opener not effective AT ALL. Unluckily for the sales rep, I didn't close. But lucky for you, I'll tell you EXACTLY where he went wrong and how he could correct it.

0:00 Real-life cold call example
0:55 What should've been done better
1:45 What I would've done
2:18 Why my strategy would work better

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