Elon Musk has just 40,000 paying subscribers on X, a fraction of his 155 million followers

X, formerly Twitter, has long tried to carve out a slice of the creator economy by offering a variety of monetization tools for users such as Ticketed Spaces, Tips, and more with varying levels of success.
One of its newer tools is called Subscriptions, formerly known as Super Follows, which allows users to provide exclusive content for followers who pay them a monthly fee. The feature was first launched in 2021 and renamed by X owner Elon Musk in April.