INSIDE ELON MUSK FASICATION WITH 'X'

Elon Musk changed Twitter’s name to X in late July, marking a major change for the social media company. His fascination around ‘X’ dates back to 1999, when he envisioned X.com as a banking site with the potential to become a one-stop shop for financial services. But why is Musk bringing it back?

WSJ explains what the site’s past could signal about its future.

0:00 Musk’s favorite letter
0:40 x.com overview
3:04 What it means for Twitter
4:27 What’s next?

News Explainers
Some days the high-speed news cycle can bring more questions than answers. WSJ’s news explainers break down the day's biggest stories into bite-size pieces to help you make sense of the news.