How do we get and retain our ideal client?

How can we stand out in our industry so everyone knows how much better we are than the competition?
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How can we make a better case than everyone else in our industry?
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How can we teach our front line sales people to speak to our customers' most compelling concerns?
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This video explains the steps we must go through to figure these things out.
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Hope this helps!
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You can also check out my website, www.serviceindustrysuccess.com to learn more about how I can help you.