STOP using unrelated HASHTAGS on social media

Top 3 reasons NOT to use unrelated hashtags in your social media content captions.

1. It's inauthentic & could be considered unethical. Internet users don't want to be "tricked" into viewing content. Especially if it doesn't align with their interests.

Tactics like this have no place in an authentic, ethical & effective social media strategy.

2.
People that use hashtags to search for a certain type of content are looking for content related to the hashtag they searched.

Unrelated content that pops up in the results of that search is seen as SPAM.

There is very little chance they will appreciate, engage with or connect with "bad" search results.

3.
Social media platforms & algorithms do not consider this to be authentic behavior or proper use of hashtags.

I'm not saying you will get banned, but it's something to consider.

#jgraydigital #hashtags #marketing