How to stop wasting your time with business proposals

When a potential client asks for a business proposal upfront, it could mean they are not interested or don't trust you. Writing a tailored proposal wastes your time and knowledge, and they could potentially use your ideas for other consultants. To avoid this, engage with them in a few calls to build trust and refine the proposal to their demands. This shows they are genuinely interested and willing to put skin in the game. You can also have a brief or website with general information but avoid doing detailed personalised proposals for leads.

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