Scout's Honor: The Mystery of Raspberry Rally Cookies Selling for 500% More Online!

1 year ago
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How much would you pay for an in-demand Girl Scout cookie?

That's the question being asked of consumers on secondary selling websites such as eBay, where a flavor of Girl Scout cookies called "Raspberry Rally," is seeing a host of listings, according to news reports.

After selling out on official websites, the raspberry-flavor-filled cookie has become a hot secondary market commodity.

A listing on eBay is currently asking $29.99 for one box, which is several times what the typical cookie box costs from the organization (typically about $5) — about a 500% markup. Another Etsy sale posting, which appeared to solicit orders ahead of Girl Scout cookie season for a presale, offered a box of raspberry cookies for $20.98. Insider found a box for $99.99.

(If you're buying cookies from an official Girl Scout site, in some cases, at least, you have to buy at least four boxes, according to Entrepreneur's attempt to buy cookies from Troop 4758, which is also sold out of Raspberry Rally.)

"Wow! Our Raspberry Rally was released online today, and boy did she sell out QUICKLY," the Girl Scouts of the Chesapeake Bay wrote in a Facebook post, as Insider noted.

Girl Scout announced the Raspberry Rally cookies in August 2022, along with the lineup of cookies for its 2023 season, which typically starts in January and runs until April, as CNN noted.

"The thin, crispy cookie is a 'sister' cookie to the beloved Thin Mints™, infused with raspberry flavor instead of mint and dipped in the same delicious chocolaty coating," Girl Scouts wrote in the August press release.

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