Premium Only Content
34. Advertorials with Heath Wilcock
ADVERTORIAL TIME w/ Heath Wilcock!
Answer These Questions:
What is it?
Why is it?
How does it work?
What makes it different?
How do I get it now?
Depending on Market: advertorials range anywhere between 750 to 1400 words
My Process:
Pain (if that’s true, what else is true?)
Agitate (leads to discovery— either a.) they research and find it and detail what makes it so unique. Or b.) they find out about the product via a neighbor or friend.)
Solution (What is it? How does it work? How fast does it work? What can I expect? What do others say about it? Where do I get it now?)
The Adverts I Tend To Stick To (The “nightmare story” being the style I write the most)
Nightmare Story Using Demo (example)
Disrupting Company/Business Owner (example)
Review (example)
3rd Person News/Disrupter (Black Hat example and White Hat example)
Listicle (“branded style” that works great for FB here and normal native style ones here)
“Jump Pages” (example)
Headline A:
Is This Weird “[CURIOSITY]” The
Pain-Relieving Miracle Seniors Have Been Searching For?
Sub-headline:
One senior shares his heartbreaking story of how this [CURIOSITY] saved his relationship with his grandchildren. Read his story below now.
{{hero image}}
Body:
“Why won’t grandpa come out and play...?”
I’ll never forget hearing those words that came from my 8-year-old grandson...
I could hear him all the way from my room, where I sat alone on the edge of my bed... looking out at the window, wishing I could do something as simple as get up and walk.
[insert image of pain point]
Yet here I am with a swollen knee the size of a cantaloupe... and trying to keep pain pills down, hoping they take effect fast (they never do, what a rip-off).
I used to run around out-front, out on the lawn, tackle my grandchildren and play hide ‘n go seek...
I would even jump on the trampoline with them (yeah... I’m the fun grandpa). My grand-kids are the love of my life...
But now I can’t help but feel like a sad, grumpy ol’ codger that lives in the back room and comes out to complain about something to eat...
The truth is— the arthritis in my knees has destroyed the “old me.”
The pain, the swelling that feels like my knees are being boiled in a pot... I’m not the same, lively person I used to be...
The really frustrating part...?
I’m not even that old!
I’m 62 years “young”...
However, 40 years of construction finally caught up to me.
Then one day, while golfing 9 holes... I swung a little too wide and POP... I went down like a sack of potatoes.
[insert a split image— image 1: man lying down on the golf course, people coming to his help. Image 2: doctor going over knee x-rays with patient]
The doctor told me I shouldn’t play golf anymore... He said I was “lucky” this time...
Then he asked me if I like to paint or draw.
“Perhaps it’s time you find a hobby that doesn’t require you to get up and
move around a lot,” he said.
“What happened to me?” I remember thinking. “Everything seemed to be fine not too long ago... how did my age go downhill so darn fast?”
If you feel this way and suffer with any form of inflammation... or if your joint aches and pains keep you up at night, unable to sleep, then pay close attention to this next part...
Because I’m going to reveal how I discovered the best— and unexpected— pain-relieving solution that has helped me live a happier, healthier life free of aches and pains.
...and this actually works in minutes and in the comfort of your own home. Trust me... I didn’t think it was possible, either.
Now, I made some big (and costly) mistakes along the way. That’s why I’m sharing this with you now...
I want you to avoid the suffering I had to put up with... the time wasted on nonsense drugs and “snake oil” remedies... and lame-duck doctors that just toss whatever’s on their desk at you...
Listen— I’ve tried everything in the book to get rid of aches and pains, including...
× Icing muscles at night
× Switching back and forth between cold and warm compress
× Taking natural supplements like turmeric (expensive and still in pain)
× Popping harmful pain medications from doctors (or even NSAIDs from the grocery store)
But nothing worked...
Some days, the pain was so bad, it was almost impossible for me to get out of bed...
[insert image]
The Bizarre and Unlikely “Patch” That Zapped My Knee Pain Away In Minutes
One day while researching online for hours... searching for anything to help
with my inflamed knee...
That’s when I came across [company name + big reveal]
At first, I was skeptical because I heard about the main ingredient and I
wasn’t sure if it would get me “high” or not...
I quickly found out there was zero THC in this patch (i.e., the stuff that gets
you “high”).
And the best part was... I didn’t have to taste the nasty CBD.
I heard about the bitter taste of those CBD drops... and how many people
found the health benefits weren’t worth enduring the taste.
(I grew up drinking cod liver oil. I’ve done my fair share of suffering...)
So I never bothered testing out this CBD... I thought it was all hype and no substance.
I remember thinking there was no way it could be “that” powerful.
Well— that’s the part that REALLY surprised me...(and I’ll get to my results in just a sec).
[insert image of someone putting the patch on their knee or another joint]
Text underneath image: [name brand and product] goes directly on the inflamed area for instant relief without waiting for hours to digest gross-tasting cannabinol oil
As you can probably tell from my story, I had nothing left to lose... I was willing to try anything to relieve the constant throbbing...
And if you’re reading this right now, then you know what I’m talking about...
I wanted to run around again with my grandkids and not be seen as the ol’ curmudgeon that yells from down the hall...
I wanted to dance with my wife in the kitchen, surprise her when she least expects it, make her laugh, and see her smile...
I wanted to go to church again, to be able to sit in the pew... and then be able to get up without crying out in pain.
So I took a leap of faith and ordered my first pack of [brand name and product] Within 7 speedy business days, my package arrived...
[insert image of the patches]
Putting The Patches To The Test (Oh Boy Was I Surprised)
I tore open the first patch and applied it to my aching knee.
The backing layer that sticks to your skin is made with what’s called “hydrogel.”
This unique substance allows you to stick the nano patch wherever on your body and it won’t slide around... or leave a gross residue... or pull your hair.
Each patch is good for 72 hours, making each patch 100% re-usable without losing its “stickiness.”
What I noticed right away was this instant “cooling effect.”
[insert image. Let’s make it “science-y.” Show how it works on the skin. Show pain-relief “cooling lines” destroying inflammation. Show something like this: https://d.pr/i/U2BMYI it doesn’t need to be super in-depth and complicated. It’s more about the “feel” of credibility that’s important]
Then within 2 minutes, I noticed the usual “throbbing” had started to die down.
Then 10 minutes later, it felt as though the swelling was beginning to deflate...
Then 20 minutes later, I could stand up and put pressure on my knee and only feel a “slight” pinch (which is a MASSIVE improvement from where I started).
Then came the big test— can I walk out to the living room?
Sure enough... I went strolling out to the living room, with almost zero shooting pains, and only a slight limp.
I wasn’t expecting it to be a miracle, but I must say I was impressed by the power of these little patches...
It was the first time that I actually understood the saying “age is just a number.”
This next part surprised me, too...
30 minutes after I went out to the living room and raved to my wife about the [name brand + product name] my son and his family showed up.
[insert image— positive vibes. Future pacing. Happy moments.] “Grandpa!” my grandson said when he saw me from the doorway.
He dropped his coat and ran up to me... and I actually squatted down to give him a hug.
I couldn’t believe it myself.
Thanks to [name brand + name of product], I feel like I’m getting a “second wind” in life.
What Makes [name brand + product name] So Powerful?
Let’s do a big, “credible image” like this: https://d.pr/i/mXd8xy Text for the design:
Time-Release Formula So You Get A Steady-Stream Of Pain Relief For A Full 72 Hours!*
Non-Irritating “Hydrogel” Adhesive That Is Reusable For 72 Hours (Great Savings)
Miniaturized Compounds Thanks To Nanotechnology— Allowing Your Body To Absorb 100% Of The Pain Relief Compounds Without Going Through Your Digestion
Certified 3rd Party Testing (The Expensive Process To Ensure Customer Safety and Product Efficacy)
Discreet Color & Size So You Can Wear It Under Clothes And No One Will Know
Small Patch Size Can Fit In Any Purse Or Wallet— Making It The Perfect “On-The-Go Pain-Relief!”
0% THC Guarantee— Only Organic Ingredients That Specifically Target Pain Areas Without The “High” Effect
Grown, Formulated, Packaged, and Shipped From The USA— So You Know You’re Getting Only The Best Quality
“Where Can I Buy [name of product]?”
If you want to soothe your aching muscles and joints... without getting hooked on pain meds... and have real, natural relief on YOUR terms, then you’re in luck—
Because right now, all readers that come from this page and click the button below can get 57% off their first order of [name of brand + product name]!
CTA: [Apply Discount and Check Availability »]
Attention: we received news that a Fox News affiliate plans on sharing the
news of [name of brand + product name] with their 2 million+ viewers.
That means if you’re reading this right now, then you’re one of the lucky few that get to take advantage of this Internet-only offer before these patches are completely wiped out...
However, if you leave this page without securing your offer, then we cannot guarantee you’ll be able to order [brand name + product name] for at least 3 months (and at full price).
Covered By A 100% Money Back Guarantee!
You can try [name brand + product name] completely risk-free!
If you are not 100% satisfied with your purchase, [company name] will return
your investment... every single penny... with zero hard feelings.
They know the likelihood of that happening is low... and that’s because [company name] has spent the last 3 years perfecting their formula, design, and technology... as well as invested thousands of dollars in 3rd party testing.
What does that mean for you?
It means you are getting the best quality product to help “dial down” your
pain effectively, quickly, and safely... guaranteed.
They’re so confident their pain-relief patch is the solution you’ve been searching for, that if you aren’t 110% satisfied, then [company name] will return your money.
How Much Longer Will You Suffer From Aches And Pains?
[company name] provides you with real, natural, and safe pain-relief... without
opioids, prescriptions, or “high” effect.
According to the Center for Disease Control and Prevention1, America has spent over $140 billion a year on assistance with rheumatoid arthritis.
That comes out to around $2,117 a year per person that suffers from arthritis...
That’s a lot of money.
And people are still suffering in pain...
[company name] wants to provide you with real relief... at a fraction of the cost...
[company name] was sick and tired of big, greedy pharma companies preying on the elderly and getting them stuck on a laundry list of harmful prescriptions.
For only $4.95 a day, [name brand] can provide you the most effective pain
relief of your life!
For less than a cup of coffee a day, you can feel as if 10 years have been shaved off your age...
It’ll be subtle at first... but pretty soon one day you’ll wake up and go about your day before you realize something’s different...
Then it’ll hit you— you just spent most of the day without complaining once about your pain!
[insert image— big future pace. The future of living “pain-free.”] So— what are you waiting for?
Click the button below now and get 57% off your first order of [name brand
+ product name]!
CTA: [Apply Discount and Check Availability »]
What Do Others Say About
[name brand + product name]?
[insert testimonial]
[insert testimonial]
[insert testimonial]
[insert testimonial]
[insert testimonial]
CTA: [Apply Discount and Check Availability »]
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