Why more and more brands are embracing podcasts

Roger Nairn, CEO of JAR Audio discusses with us the rising popularity of podcasts among businesses and how more and more brands are embracing podcasts.

"Podcast is one big intimate opportunity for a brand to connect with its audience," he says.
This and much more.

About Roger (in his own words)
Roger is a lateral thinker, problem solver, strategist, and finder of new ways. He believes in the power of the happy customer and spent years managing client relationships and building brands for world-famous agencies like DDB and Cossette.

Throughout his career, he’s found himself working with a number of industry giants, including (but certainly not limited to) Netflix, Expedia, Walmart, Nordstrom, Lamborghini, Cineplex, Four Seasons Plus, and Vancouver’s own lululemon. On top of all of this, he followed his passions to become a Board Member for TEDxVancouver and has recently become an expert-level toddler wrangler through the magic of parenthood.

When he’s not at work, he likes to golf, read and—no surprises here—binge the occasional podcast.

Social media links:
Website: http://www.jaraudio.com
Twitter: jar_roger
Instagram: rogernairn
LinkedIn Page: https://www.linkedin.com/in/rogernairn604/
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#podcasting #branding #contentmarketing #marketingstrategy