One Video Many Uses

Are you doing one video and then having it edited to cut up and put in the other places?

I am. Yeah. I repurpose that one video. I put it out in at least 30 different instances.

One video, 30 different instances?

At least. I actually haven't counted, but there's probably more.

Wow. That certainly makes creating content a lot easier. Then making thirty separate pieces. I think, let's consider this just like the company who decides to do a billboard campaign or a magazine ad campaign, they're going to be in several different publications on several different highways if you're a billboard, with this same exact message. Correct. It's really important that we get that repetition because the repetition, builds familiarity, which builds relationships, and then it makes people want to do business with you.