Google Ads Audit (2022) - Get Your Free Google Ads Audit Checklist

2 years ago
17

In this video, google ads audit I will go over how to get your free google ads checklist. I will explain what it goes over and how it will improve your Google Ads Account.

0:00 Intro
0:13 What A Google Ads Audit Does
0:24 Google Ads Audit Checklist
0:36 How To Use The Audit
7:00 Sponsor

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Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.

What is a Google Ads audit?
A Google Ads audit is the process of taking a close look at your existing Google campaigns and ads to evaluate their performance.

A well-executed audit will help you spot issues to fix, identify areas for improvement, and give you a clear overall picture of how well your Google Ads are doing.

Why should you audit your Google Ads campaigns?
In certain cases, a Google Ads audit is simply a natural part of someone taking over an existing Google Ads account. This could be a newly hired paid marketing specialist or an external consultant or paid search agency.

Even if no new people are involved, performing a Google Ads audit should be a routine element of your paid marketing strategy. That’s because it’s easy to simply let your old ads run on autopilot. No matter how successful your ads were when you first launched them, there are bound to be new developments that call for further optimization.

Regularly reviewing your Google Ads account is the best way to make sure you’re always getting the most out of your budget.

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