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WOKE MELTDOWN Over WARNER BROS CEO & Market Research Proving Men Like 'Fandoms' More Than Women!
It's a woke meltdown over Zaslav's new management of the Warner Brothers Discovery properties. We also get a total freak out over proven audience marketing research proving women liking genre-oriented shows and men prefer "fandom" oriented shows.
PLAYLIST 40 VIDEOS: WARNER BROTHERS DISCOVERY & DAVID ZASLAV
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Warner Bros. Discovery maniacally slashes all programming until only a naked Matt Smith remains
https://www.michigandaily.com/arts/b-side/warner-bros-discovery-maniacally-slashes-all-programming-until-only-a-naked-matt-smith-remains/
WOKE MELTDOWN Over WARNER BROTHERS CEO & Market Research Proving Men Like 'Fandoms' More Than Women!
On April 8, 2022, 153 days before the British Queen Regnant Elizabeth II’s death, AT&T’s WarnerMedia and Discovery combined and became Warner Bros. Discovery. As a consequence of the merger, Warner Bros. Discovery arranged a marriage between its streaming counterparts HBO Max — the illustrious home of Matt Smith’s rear filmed in cinematic 2:1 aspect ratio — and Discovery Plus, a ruthless unscripted cable TV swamp. However, the company shake-up has been dogged by controversy, internal leaks and disappointing cancellations. In an absurdly short period of time, the media company cornered its contracted artists into considering pirating their own work and became the latest battleground in a larger conversation regarding artists, ownership of art and corporatism.
No, all is not well with Warner Bros. Discovery.
Newly instated CEO David Zaslav cut his TV executive teeth on unscripted reality television like “90 Day Fiancé” and had a meteoric rise, uniting his much smaller Discovery Group with the gigantic WarnerMedia. Perhaps conscious of his unscripted reality TV pedigree, Zaslav initially attempted to create a narrative of himself as pro-artist and pro-creative. His recent profile in the Wall Street Journal includes quotes from Zaslav’s corporate peers testifying to his financial sensibility and support for artists. The exclusion of artists working with HBO Max and Discovery Plus alludes to Zaslav’s priorities. Namely: a $55 billion debt Zaslav inherited after the company merger.
In an opening salvo to defray the debt, Zaslav laid off 14% of company staff, the majority being HBO alums. That decision led to former executives accusing Zaslav of being anti-diversity, given the composition of the company’s leadership and the demographic of employees fired. But the round of layoffs was only one prong of many myopic cost-saving changes.
August 2022 was an emotionally crushing period for staff and creative teams working at Warner Bros. Discovery. Without any notice or communication, Zaslav began axing programming, secretly removing content from streaming services and deleting social media posts.
Most prominent among those revenue-driven decisions is the shelving of HBO’s nearly finished $90 million dollar Batgirl film. Variety reports that Zaslav did not believe the film would recoup production and advertising costs and made an unprecedented decision to bury the movie to claim a tax break. Effectively, if a company declares that it will stop profiting off of a piece of media, it can claim a tax break for its associated costs. To clarify, HBO had already invested roughly $90 million into a nearly complete product; fans and actors were excited about its release. Warner Bros. Discovery is not soft-releasing its product or sending it straight to streaming to save on advertising. Like a horrible remix of “Zack Snyder’s Justice League,” HBO has a fully filmed, exciting project that they’re burying alive.
Unless we are very, very lucky, “Batgirl,” starring Leslie Grace (“In the Heights”), will never see the light of day.
Batgirl’s directors, Adil El Arbi and Bilall Fallah, found out about their cancellation through the news cycle. In vain, they tried to pirate their own movie as a keepsake of the film. But the directors were circumvented and were locked out of the film’s servers. In what would become a pattern, El Arbi and Fallah released a video over Instagram Reels detailing their sense of betrayal and the scope of Warner Bros. Discovery’s lack of communication. At the end of the video, they encourage fans to watch their upcoming film “Rebel” to imagine what their “Batgirl” could have been.
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