Elon Musk sells millions worth of new perfume, 'Burnt Hair,' within hours of its release

2 years ago
5

Tesla and SpaceX CEO Elon Musk said his latest financial venture was seemingly inevitable: A new perfume tied to his name, "Burnt Hair."

The billionaire Musk, the world’s richest man according to Forbes, announced his latest investment into the perfume industry on Tuesday and he said within six hours sold 10,000 bottles of his branded fragrance. At $100 a bottle, the product made a quick $1 million, according to the company. Then late Wednesday, Musk announced it had sold another 10,000 to total 20,000 – $2 million.

Musk has made a habit, o

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