MBA Grad Quits Job To Grow Residue-Free Thai Guavas, Earns Over Rs 1 Crore

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By Anjali Krishnan AGRICULTURE
Uttarakhand MBA graduate Rajeev Bhaskar quit his job to pursue full-time farming, employing a lucrative method named residue-free farming to grow Thai guavas.

Nainital-born Rajeev Bhaskar never thought the experience he gained working at a seeds company in Raipur would one day help him become a successful farmer and entrepreneur.
As part of the sales and marketing team of the VNR Seeds company for almost four years, he had the opportunity to interact with several farmers from different parts of the country, he says. Through them, he learnt the scope of agriculture and was motivated to take up farming.

“Though I have a BSc in agriculture, I had no plans of taking up farming as a profession until I started working with VNR Seeds. I’d even done my MBA through distance education during that period. But as I dealt with the sale of seeds and saplings, I became more interested in agriculture, eventually wanting to try my hand at it. it,” he tells The Better India.
Along the way, he also learned the scope of the Thai variety of guava. “I also interacted with farmers who cultivated them and guided them,” he adds.
Taking his interest forward, Rajeev quit his job in 2017 to grow Thai guavas on five acres of land he took on the lease in Panchkula, Haryana. He does this via a method known as ‘residue-free’ farming.
Today, the 30-year-old agripreneur has expanded to 25 acres of land, on which he grows around 12,000 trees, earning him an average profit of around Rs 6 lakh per acre, he says.
Sanjeev Bhaskar at his flourishing Thai guava farm in Punjab.
Rajeev says that while he had been wanting to take up farming for some time, he was unsure of quitting a stable job at the seeds company. But in 2017, a Thai guava farmer he had worked with offered him 5 acres of a guava orchard This turned out to be a turning point in Rajeev’s life — the same year, he quit his job and took on the role of a full-time farmer.
“The guava trees at his farm were three years old and bearing fruits. I took the land on lease and started nurturing the trees,” he says.
As the name suggests, Thai guava varieties are native to Thailand and have high demand across India. These white fruits are larger than regular varieties, with an apple green skin. They’re only mildly sweet, with less fragrance.

“The major highlight of the fruit is that it has a long shelf life, of up to 12 days, when kept at room temperature of 25 degrees Celsius,” says Rajeev.
Panchkula, as he was unable to take good care of it.
Thai guavas are larger than regular varieties, with an apple green skin and a mildly sweet taste.
He says he adopted a residue-free method because he felt it was viable for large-scale horticultural farming.
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