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Why Should Business Leaders Write a Book? – Cristen Iris
Why would any leader bother to write a business book? Business leaders, high-level consultants and other thought leaders are writing more business books than ever before in history. This is partly to share their valuable experience and expertise with others, but also because a good business book produces massive benefits for the author.
While the sheer number of leadership books published every year might suggest that they’re a walk in the park to write, the opposite is true.
In this episode, I interviewed Cristen Iris from CI Communication Strategies. She is an award-winning ghostwriter and developmental editor and a film consultant and creative collaborator.
We had a discussion on why business leaders should consider writing book. Cristen share insights on some of the challenges to expect and misconceptions about writing book. She provides details on process of writing and impact on personal development.
Here’s some of the topics discussed in this video:
Personal development and process of writing
Misconceptions and why not to start book project
Communication development and blogs
Understanding goals and commitment for book project
.... many more...
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