LeBron James Negative Impact on NBA; Will TV Ratings Rebound in 2021?

LeBron James has undoubtedly made many positive impacts on the NBA since he entered the league in 2003. However...as he's become increasingly political the past eight or so years...the positive impacts are beginning to be outweighed by the negative.

As LeBron started to use his platform to promote his political beliefs in 2012...the NBA's television ratings began to decline. The more political LeBron became...the more the ratings decreased...hitting an apex this season as the entire league followed LeBron down the path of woke politics...and ratings for the NBA playoffs and NBA Finals were at record lows.

We analyze the negative impacts LeBron is having on the NBA...and explain how this is going to effect his legacy. We also determine whether or not the NBA is going to rebound next season...or if they will continue to see steep declines in television ratings.