2021 YouTube & Marketing Strategy | #ThisIsPiper

Aaron spoke to a marketing class at WVU and shared some of our YouTube & content strategies.

Timestamps:
0:00 - Most Important YouTube Strategy
1:58 - Building Your Reputation
4:03 - Don't Romanticize Your Content
5:50 - Scaling Your Content

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Edited by Aaron Thompson
https://www.linkedin.com/in/aaron-thompson-78961b133/

We'd love to meet with you. We are looking for creative talent in Pittsburgh to join our growing team. Our DMs are open.

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🕺Aaron Watson, Chief Executive Officer of Piper Creative

https://www.linkedin.com/in/aaronbwatson/
https://twitter.com/AaronWatson59
https://www.instagram.com/aaronwatson59/

Aaron has an obsession with storytelling, business building, and creating media that leads to sales.

Aaron’s experience in media creation and strategy started at the age of 23 when he launched a podcast, Going Deep with Aaron Watson. In the subsequent 3 years, he has built a powerful network, executed profitable events around Pittsburgh, and started a paid public speaking career on the back of his digital media brand building.

As the co-founder of Piper Creative, Aaron is passionate about leveraging his expertise to help others build healthier company cultures, execute effective storytelling, and master the distribution of their content.

🧑🏻Hannah Phillips, Chief Creative Officer of Piper Creative

https://www.linkedin.com/in/hannah-phillips-52bb87a3/
https://twitter.com/hannahpmedia
https://www.instagram.com/hpmedia/

Hannah is our brilliant visual media artist that produces genre-defining work across digital video, photography, graphic design, and fine art.

From an early age, she developed a love for art and creating, and has grown those passions into hard skills that build businesses.

She started her first media company in 10th grade and was dedicated to growing it part-time throughout high school.

At Piper Creative, she guides and mentors the next generation of creatives while leveraging their skills to transform brands and drive business outcomes.