If Twitter Dies, Will Progressive Organizing Improve?

2 years ago
49

Does organizing on Twitter work? Many of us get caught up in the discourse of Twitter and feel as if we are talking to the whole world. But the Twitter-verse is just an echo chamber and a toxic one at that. Maybe it would be better for organizing if Twitter no longer existed.

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Sam: in the activist electoral organizing community twitter has taken on the status of a powerful tool to organize and activate communities through. but it's a facade and complete [ __ ] for the wonkers consultants. it just exists in an echo chamber and pulls this energy away from activating the actual working-class community. so I think it would be great if Twitter loses that status. and people just focus on reaching working people through actual on the ground organizing through unions and community building. There's an interesting thing that came out of the Ossoff campaign and it is called paid relational organizing. and it is I think very much modeled on some of the labor organizing which is you organize around the people around you. and this paid relational organizing is where activists go out and find their friends who are not active, maybe not even voters, regularly and pay them to try and organize other people like them. and it was a big success. Ossoff hired 2800 Georgians. specifically targeting those with little or no voting history themselves to do this outreach to their network. so the campaign was making a bet that many of the friends and family of their paid political volunteers. so it's not the volunteers who show up who are paid. It is to go to your friends and family who are not interested in politics and pay them to organize. and it boosted their turnout according to their estimates post-election analysis by 3.8 percent. among the 160,000 voters targeted through their program. So there are mechanisms that are out there.

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