Tokyo Olympics Ratings Tank to 33-Year Record Low

The 2021 Tokyo Olympics kicked off Friday on NBA...and they started off with a dud. Apparently there is low interest in the Olympics this year...as the audience share for NBC Friday was the lowest for the Olympics in 33 years.

We reveal the rating for the opening ceremony...and explain why it was so low as well as why ratings going forward will be low. We detail several problems facing the Olympics right now...and how there isn't a solution.